ACADEMIC SAMPLES

On this page, you will find the links that will show variety of coursework assignments that I have completed when I am undergoing my academic program in the university.

Consumer Behaviour (Proposal of a New Supermarket) ( Product' Advertisement)	I was assigned to create a new supermarket for the coursework of the subject Consumer Behavior. Before I prepared the proposal of the new supermarket, I had to understand the consumer behaviors and analyze their behavior. After that, I had to scope my target consumers, created the name of the supermarket, slogan, and also promotion that can attract the consumers. I was an participant from the level of planning, analysis, discussion until the level of propose the idea and write it out. Another task for this subject required me to make a visit to a company in any shopping complexes or outlets in Johor Bahru, Johor. This exploration required me to think, interview consumers (if possible) and list-down the consumption experiences that I went through. After that, I had to create an new advertisement for the two types of products of the company. The company I choosed was Silky Girl Cosmetic. The coursework will be show in the power point slide.
Database Marketing	An interview was created when I was enrolled in Database Marketing. I was clearly learned and know to Database Marketing Concepts, Database in the Marketing Planning Process and the Organization, and Examine the characteristics of various external databases Customer data Request.
Marketing Research	A research was done by me when I was undergoing the subject of Marketing Research. I was participated in designing the questionnaires, the understanding towards the relationship between the customers and services, and analysis the satisfaction of the customers towards the services. I am being the researcher of this coursework.
Human Resource Management	This coursework let me have the understanding towards the importance of manpower in the organization.